Video

The Brand Promise

As we often say, humans make decisions based on their emotions. For example, how strongly a customer feels about one …

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Video

Internal Brand

Why creating a strong internal brand is paramount to building your external brand… It puts everyone on the same page …

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Video

Defining Brand

Brand. The term is being used more than ever today. It’s being used not just to define a business’s identity, …

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Article

Overcome Stagnation

How do you overcome business stagnation? Take a page from Chipotle’s playbook from 2017, when they brought in a new …

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