Insightful research is understanding’s prerequisite. To ensure the successful creation, re-positioning or revitalization of every client’s brand and business, we begin with a thorough investigation of the company’s business practices, people, culture, competitors, industry and, most importantly, its customers. Such rigorous and objective analysis is indispensable for identifying the key issues and challenges that inform our work.

We are intentionally independent and relatively small in order to preserve our working ethos and avoid the kind of bureaucracy that often clouds perceptions and stifles creative energy. We only take on a very select and limited number of client engagements per year so that we have the time to fully immerse ourselves in the project at hand, attend to the smallest details and ultimately astonish our clients with what our team creates and delivers.