A Global Superfoods Brand

An iconic brand and innovator in the sustainable food sector sought to improve results of their direct-to-customer sales experience via their online platform. Their rise in brand awareness was swift, but their online platform laggard. Sales were low due to poor user experience, dysfunctional technology, and a non-existent digital marketing strategy. A website platform was designed and developed to empower users to purchase their favorite products, locate nearby retailers, engage with brand ambassadors, and more.

“Double-digit sales increase within months of launch.”

Outcomes

Online direct-to-consumer sales increased, along with a commensurate increase in wholesale orders.

Services
  • Platform design and development — designed and deployed a proprietary eCommerce platform for direct-to-customer and wholesale sales.
  • Digital marketing strategy and execution — planned and deployed a variety of paid digital marketing campaigns.
  • Platform integration services — engineered an API to connect their proprietary ecommerce platform with their EDI platform.

Uncover your brand innovation

The marketing world is rich in data, analytics, and technology. But to get the real benefit of that wealth of information, you need something entirely human—that rare quality called empathy. Because the real goal isn’t just to see your brand, marketing, and operational opportunities. It’s feeling the full scope of what’s possible. Ready for EMPATH?

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